Perfectly purposeful copywriting for start-ups, small businesses, and solopreneurs

Be seen by the right people, in the right place, at the right time.

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Copywriting services for curious minds.

I spend my days copywriting websites, blog writing, and working on bespoke projects. Find out more about each copywriting service below.

Website copywriting

Website copy that’s clear, confident, and uniquely yours.

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SEO copywriting

Carefully crafted blog posts with SEO and user experience in mind.

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Bespoke Projects

One-off projects that need the expert eye of a copywriter.

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My process


Scoping Session

Using your brief and my questionnaire, I’ll gather the information I need to get started.



I’ll immerse myself in your business, resources, and topic. Get ready for questions – I’m curious, so there may be many.



I’ll go quiet while I prepare a draft for you to review. Once you’ve seen the first draft, we’ll discuss next steps.


Editing & Amends

I include up to 2 rounds of amends to ensure you’re 100% happy with no niggles.

What my clients say

“I worked with Vicki on a client project involving a wide range of content, including feature articles, interviews, and recipes. Not only was the standard of the writing exceptional, but her organisation and streamlined process made sure that a complex project was straightforward and smoothly managed. This allowed me to concentrate purely on the design visuals. Her attention to detail gave us confidence in the outcome and I would not hesitate to work with her again.”

Simon Hammond, Graphic Designer, Two Plus One Design

“Vicki came highly recommended. She has a great comprehension of complex topics, and her quality of writing exceeded my expectations. Vicki makes the process of working together easy. I felt thoroughly supported and less of an island! We’re already planning our next project.”

Lucy Hackshaw, Partner Consultant at Fluxfutures

“Vicki’s writing is well researched and expertly crafted. She’s an excellent writer who clearly enjoys the writing process. My work with Vicki gave me real confidence in my content and its authenticity. Her enthusiasm has been greatly appreciated when I’ve been feeling tired. I’d definitely recommend her to my network, and I’m looking forward to a long-term partnership.”

Rachel Mills, Founder at Buttercup Learning

“Vicki has a gift and working with her has been an absolute pleasure. Her ability to write incredibly conversational copy full of quirky lines, punchy calls to action, and snappy sentences is rare in the copywriting world. She’s a great team player for any agency or company looking to incorporate freelancers into their team. She’s responsive, detail-orientated, takes feedback exceptionally, and follows a brief through and through. She applies her own spin and liberties to make it fit a brand’s tone of voice and align with her own style. Her work is top quality and always on time!”

Katie Fresolone
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